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Portrait of Larisa Hercog

ABOUT

I’m Larisa, a UX and digital designer in Ljubljana.

I started in graphic and editorial design, and I still design Gloss, a national lifestyle magazine I have worked on since 2009. Over time my work moved into UX and information architecture. For the Slovenian Institute for Adult Education I went from publications, exhibition panels and logos to their digital platforms: I was the sole designer of SVOS and of the Kam po znanje redesign and designed the pismen.si website and the PIAAC publications.

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Editorial work taught me hierarchy and how much a reader can take in. UX work taught me to put prototypes in front of users and clients before anything is built.

How I work

From who arrives to what they see.

01

Audiences and content

Who arrives, with which question, and what content has to answer it.

02

Structure

Information architecture, navigation and user flows, before any visual design.

03

Prototype and feedback

Clickable Figma prototypes, shown to users or the client and revised before launch.

04

Visual system and handoff

Interface design, components and a Figma design system the team can build from.

2003 – 2025

Slovenian Institute for Adult Education

UX/UI, information and graphic design · SVOS, Kam po znanje, websites, PIAAC and other publications

2000 – now

Independent designer

Websites, brand identities and product communication · Capri for FloAgency Inc., Skrivna večerja, Panter Gaming, Lenture, Zuum, Zephyr

2009 – now

Image management

Editorial design · Gloss, G and customer magazines for Mercator, Spar, Nama, Maxi and Müller

2020 – 2023

Mladinska knjiga

Editorial design · Pogled, a magazine for parents

Tools & languages

Design

Figma, Adobe InDesign, Illustrator, Photoshop, Claude Design, Lightroom

Build

Webflow, Wix Studio, Showit, Squarespace, WordPress, HTML/CSS

Languages

Slovenian, English

Experience

20+ years, from editorial to digital.

The brief

Turning a complex setup into a clear operational flow.

Before an exercise starts, the instructor picks a scenario, allocates simulators, assigns people and configures each simulator. Every decision depends on an earlier one, so the interface has to show at all times what is complete, what is missing and what needs attention.

2–4

Vehicle simulator

people per vehicle, in roles such as driver, gunner and commander, plus vehicle settings.

12

LED wall simulator

soldiers at most per wall, each configured individually.

4

Settings per soldier

Helmet, primary weapon, secondary weapon and a heart-rate sensor.

➜

Judged on

Structure, clarity of the flow, ease of navigation and the operator’s speed.

Tea Hegeduš, PhD · Editor-in-chief, Gloss magazines · working together since 2009

Her professionalism, reliability, and attention to detail make her a valued creative partner. Over the years, she has earned my trust and respect…

© 2026 Larisa Hercog

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Have a design role or a project in mind? I’d be glad to hear from you.

CONTACT

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